Design Projects
Our creative staff will help you promote your identity while adhering to the WVU brand. We can design for any need, including advertising, banners, brochures, flyers and signage. When submitting project requests, please include requested information regarding your proposed project and all supporting material, such as photography, graphics, etc., if available.
If you would like to submit a request for one of the five health schools, contact your communicator first. School communicators will be notified of all requests.
Due to workload and institutional priorities, design projects are subject to approval. Print and associated costs for design projects are the responsibility of the requesting program or department.
School of Medicine Advertising #
University Relations will work with you to design advertisements for placement in various media outlets. It is the responsibility of the department or program representative to select an ad based on budget and turnaround time. For ad design assistance within the School of Medicine, contact your communicator.
Business Cards and Letterhead #
Business cards and letterhead are ordered through Mountaineer Marketplace in the WVU Portal. Digital letterhead can be requested online. All associated costs are the responsibility of the requesting program or department.
Apparel and Promotional Products #
West Virginia University Trademark Licensing protects the reputation and goodwill of West Virginia University through the control of the appearance of its name and indicia in the marketplace and elsewhere. All use of the WVU trademarks requires licensing approval.
Poster Templates #
For poster and banner set up and printing, please use one of WVU’s print services. They will utilize the proper logos, backgrounds and fonts.
Several poster templates are available for download.
School of Dentistry:
School of Medicine:
School of Nursing:
School of Pharmacy:
School of Public Health:
Below are some helpful hints in editing or creating your own PowerPoint poster:
- Pages: In PowerPoint you will need to set the page size. Go to FILE → PAGE SETUP → CUSTOM and type in your poster dimensions. (If you use one of the templates, the page size is already set.) PowerPoint has a size limit of 56" x 56". If you would like your poster larger than the limit, scale it down by half and the printer can scale it up. (For example, for a 4' x 6' poster, type in 24"x 36" and the printer will double the size. This will not affect the quality.)
- Fonts: For Greek characters, we recommend the SYMBOL font and NOT the insert function. The insert function will not print correctly. Many Microsoft fonts are installed as screen fonts and will not print properly. They can cause kerning problems even though they appear correct on screen - resulting in bunched up letters. This is not apparent until after the poster is printing. Please talk to the printer about your fonts.
- Inserting Images: You may cut and paste text into your PPT document, but do not cut and paste charts, graphs or photographs into your PPT files. These items should be inserted into the file to be printed correctly. You do this by INSERT → PICTURE → FROM FILE select your image. This is also true for logos also.
- Graphs made in SigmaPlot must be inserted as a jpeg, tif or bmp file.
Wall Murals #
- Quote/text murals: These murals may be cut-out lettering placed over a contrasting paint color, or words printed onto vinyl which covers the entire wall. Please consider the authenticity of the quotes, the personal reputation of the source and the relevance of the text to the space. Please use a current official WVU font or type.
- Patterns: When using patterns, please adhere to the most recent brand guidelines, including official graphic elements and current color palette.
- Art: All hand-painted murals should go through an official review process, including a portfolio review demonstrating the ability to execute the painting at the appropriate size and a scaled drawing showing what the final piece will look like. Final murals should match the approved proposal. Due to the difficulty of maintaining exact proportions, please refrain from including WVU logos in hand-painted art.
- Content sensitivity: While we do work in an academic medical center, where we are accustomed to graphic images and slides as part of the learning process, please be advised that these types of images may be triggering to Health Sciences visitors. Our visitors include patients, youths, and potential donors, among many other groups.
- Action scenes should depict people engaged in professional, university-based or recreational activities. University-approved photography or illustration may be used.
- Photo releases should be obtained for all subjects, and any patient-identifying information should be removed from the images. Please remove names from clothing and nametags to minimize any risk for stalking or harassment.
- People should be the subject of the photograph, as they are a timeless element of our mission. Any technology shown should serve only a supportive role in the visual narrative depicted. If a choice must be made between focusing on a tool or focusing on a person, choose the person.
- The eyes of all human photography subjects must be in focus. When possible, please have the subject facing the camera.
- Please limit the appearance of logos or brands in images. Any words or graphics depicted on clothing should be WVU-based. For example, a WVU shirt may be acceptable, while the clothing of another university or brand would not be.
- All personal protective equipment and attire considered "best practices" to undertake the depicted activity should be shown in the photograph regardless of whether the activity is "staged." This includes gloves, eye protection, hearing protection, garments (ex. lab coats, "bunny suits", scrubs, smocks, splash protective clothing, etc.), footwear, safe hair styles and respiratory protection. If a face mask is worn, it must cover the nose and mouth entirely, according to manufacturer’s guidelines.
- Please refrain from showing identifiable animal subjects such as blood, fake blood, needles or tools directly penetrating the body, or easily recognized organs. When photographing human, cadaver or animal surgeries for publicity/marketing use, please frame these elements out of the image, focusing instead on the person performing the task.
- Please be aware of the background of photographs. Remove or blur-out clutter, trashcans, food and drink containers, and other distractions.
- Remember that murals are public-facing and will be seen by all passersby.
PowerPoint Templates #
A PowerPoint presentation including Health Sciences fast facts information is available for download:
Branded PowerPoint templates are available for download:
- West Virginia University
- West Virginia University Health Sciences
- WVU Medicine (login required)
- School of Dentistry
- School of Medicine
- School of Nursing
- School of Pharmacy
- School of Public Health
Wordmarks and Logotype Lock-ups #
When representing a WVU school, college, department or unit, the lock-ups and wordmarks should be visually consistent. All lock-ups and wordmarks are to be created or approved by University Relations.